Collin Ettienne, a Bronx, NY native who found his roots in the vibrant city of Tampa, Florida, is a visionary force in the automotive world. Raised in Tampa, Collin’s journey into the automotive industry began at Tampa Bay Technical High School, where he immersed himself in the study of automotive technology. Coming from a family with a legacy of automotive technicians, his passion for the industry was ingrained from an early age.

After honing his skills in his hometown, Collin ventured into the professional realm by establishing Racing Integration in the year 2000. This humble beginning saw him as a one-man band operating out of an industrial park in Tampa. His dedication to the craft was unwavering, even leading him to move the shop to his backyard for a time, navigating the challenges posed by his dual responsibilities as a f irefighter for Hillsborough County.

Collin Ettienne Sr. – Founder/CEO Collin’s early years were marked by a specialization in auto performance, reflecting his love for pushing the boundaries of what vehicles could achieve. However, the dynamic nature of the automotive industry led him to a new passion for general auto repair. With the steadfast support of his family, Collin transformed Racing Integration into R.I.Automotive, a name that would become synonymous with quality and integrity in the Tampa Bay area.

At the heart of Collin’s business philosophy is a commitment to providing quality work in every aspect of his operation. He firmly believes in delivering care with integrity, a principle that has been the guiding light for R.I.Automotive. His keen attention to detail, a skill finely honed in the performance industry, sets the standard for excellence in every repair, upgrade, or service his shop provides.

As a proud owner of R.I.Automotive, Collin Ettienne envisions more than just a successful business – he sees an opportunity to shape the future of the automotive industry. With a focus on community impact, he aims to grow and nurture future technicians who share his values of quality workmanship and integrity.

Collin’s journey from the bustling streets of the Bronx to the automotive workshops of Tampa showcases not only his personal evolution but also his dedication to creating positive change in the industry he loves. As he looks forward to the future, Collin remains committed to not only serving his community through R.I.Automotive but also inspiring a new generation of technicians who will continue to elevate the standards of excellence in the automotive world.